Speaking at the Automotive News World Congress in Detroit, the head of Chrysler design boss and head of the Dodge brand, Ralph Gilles, told reporters today that the next generation of the Dodge Viper is going to be “drop-dead beautiful” sporting a look inspired by “a naked woman on the beach”.
With sales of the previous generation steadily declining over the years (only 392 were sold in 2010, when production ceased), a totally redesigned Viper could be just what the doctor ordered for Dodge.
As previously reported, the new model won’t be based on the Alfa Romeo 8C Competizione, as some sources suggested, while Gilles also clarified that it’s not going to have Ferrari powerplants either. The Dodge boss was also confident regarding the cost-effectiveness of the Viper, stating that it will be profitable.
The 2013MY Dodge Viper is scheduled to make world premiere next year.
By Csaba Daradics
Source: Automotive News
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